~ Easy-to-Use Online Marketing Tool Designed to Help Libraries Create,
Deliver and Measure Promotional Campaigns ~

IPSWICH, Mass. — July 10, 2012 — EBSCO Publishing and the creators of the readers’ advisory service, NoveList® announce the launch of LibraryAware™, a new online marketing program designed to meet the growing needs of libraries to create, deliver and measure promotional messages that extend outreach into communities and bring patrons into libraries.

LibraryAware equips librarians with expert tools to reach out to patrons and help them discover the programs, products and services libraries have to offer. Librarians can combine professionally-designed templates with their own pieces of “reusable content” to carry information across an entire suite of promotional materials that can then easily be delivered to customers, community partners, elected officials and the media. LibraryAware improves upon what libraries are already doing by providing continually-updated designs and best practice recommendations as well as a way to integrate messaging easily into popular event software and social media.

With the inclusion of hundreds of images and photographs from Getty Images, one of the world’s leading creators and distributors of still imagery, video and multimedia products, as well as a recognized provider of other forms of premium digital content, including music, LibraryAware offers access to professional-grade art that library staff can use alongside their own locally-held collection of images. More than clip art, these images are hand-selected by the LibraryAware team of marketing professionals to address the particular communications and publicity requirements of libraries. As part of its commitment to libraries’ success, LibraryAware will continually add to the image collection based on subscriber feedback.

Libraries can spend a lot of time looking for photo images that are both appropriate and legal to use, explains LibraryAware Project Lead Nancy Dowd. “Now, with the collection of images found in LibraryAware, library staff will be able to quickly find and use great quality images. It’s an amazing savings of both time and money. Of course, they will still be able to upload their own images and use them in any piece they create. LibraryAware just simplifies the whole process.”

Users of LibraryAware will be able to:
Create professional looking designs — regardless of staff skill level
Incorporate consistent branding across promotional materials
Choose from a wide variety of continually updated designs
Learn from featured best practice recommendations/guidelines
Better equip the library to deliver messages through all free communication channels
Integrate LibraryAware with popular event management software and social media
Create and manage all promotional materials in one place

LibraryAware is available as a subscription service to libraries. Uses for the LibraryAware program include a full range of marketing and communication channels including email blasts, e-newsletters, flyers, bookmarks, brochures, website inserts, letters, invitations, and social media.

Learn more about Library Aware at: www.libraryaware.com.

About EBSCO Publishing
EBSCO Publishing is the producer of EBSCOhost®, the world’s premier for-fee online research service, including full-text databases, subject indexes, point-of-care medical reference, historical digital archives, and e-books. The company provides more than 350 databases and nearly 300,000 e-books. Through a library of tens of thousands of full-text journals and magazines from renowned publishers, EBSCO serves the content needs of all researchers (Academic, Medical, K-12, Public Library, Corporate, Government, etc.). EBSCO is also the provider of EBSCO Discovery Service™ (EDS), which provides each institution with a fast, single search box for its entire collection, offering deeper indexing and more full-text searching of journals and magazines than any other discovery service (www.ebscohost.com/discovery). For more information, visit the EBSCO Publishing Web site at: www.ebscohost.com, or contact: information@ebscohost.com. EBSCO Publishing is a division of EBSCO Industries Inc., one of the largest privately held companies in the United States.
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For more information, please contact:
Kathleen McEvoy
Public Relations Director
(800) 653-2726 ext. 2594
kmcevoy@ebscohost.com

North Bethesda, MD, July 5, 2012. LibLime, a division of PTFS, announces that Family Planning - Positive Sexual Health, of Wellington, New Zealand, has chosen support from LibLime and a migration to LibLime Koha.
Family Planning has been using an older version of the Koha application, but has selected LibLime to migrate them to LibLime Koha 4.12 with hosting in the LibLime distributed computing cloud platform. Family Planning looks forward to taking advantage of all the functionality in LibLime Koha 4.12, including the performance improvements gained through the use of the Plack environment; the new portions of the circulation subsystem designed to speed up checkouts and checkins; partial fines and fees payments; and the expanded holds queue processing that provides better holds management.

About Family Planning - Positive Sexual Health, of Wellington, New Zealand
Family Planning is a not-for-profit charitable organization that has been operating for 75 years. Family Planning provides a range of services including sexual and reproductive health information, clinical services, education and training and research. Family Planning works with people of any gender, age, nationality or sexual orientation.

About LibLime, a Division of PTFS
LibLime is the global leader in providing support for the two most functionally advanced versions of the Koha open source ILS. Rather than sell software licenses for static, hard-to-customize software products, LibLime educates libraries about the benefits of open source, enabling them to make choices about how best to provide their communities and staff with better technology services. LibLime facilitates the deployment of LibLime Koha and LibLime Academic Koha in libraries by providing outstanding consulting, development, implementation, and support/hosting for libraries of all types and sizes. PTFS is also the developer of the world’s leading content management software, ArchivalWare, and specializes in meeting library personnel staffing requirements, digitization, and metadata keying services. For more information, see http://liblime.com or http://ptfs.com or http://archivalware.net.

7/5/2012
CONTACT:
Nathan Curulla
(888) 900-8944
sales@bywatersolutions.com

ByWater Solutions Welcomes Elliott Davis as Development Support Specialist

ByWater Solutions, an open source community supporter and the US’s forefront provider of Koha (www.koha-community.org) support, is excited to welcome Elliott Davis as Development Support Specialist. Elliott will be assisting in the support of the 400 plus libraries being supported by ByWater nationwide, as well as working closely with the Koha community to manage bugs and enhancement requests.

Elliott graduated with his B.S. in Computer Science from The University of Texas at Tyler (UT Tyler). While attending UT Tyler, he also worked as a systems analyst at the Robert R. Muntz library. During his time there, he was afforded the opportunity to be involved in a large-scale migration to Koha. During his time at UT Tyler, Elliott contributed several developments to the Koha project. In his spare time, Elliott likes to work on personal developments for Koha and is currently working on a port of Koha to Catalyst, an MVC based framework.

Elliott commented on his recent decision to join the ByWater Solutions team: “After my library partnered with ByWater I realized what a great group of people worked there. Their love of open source software inspired me to develop for Koha as a hobby. Now I get the opportunity to continue working on Koha and help other libraries develop Koha to fit their needs.”

Brendan Gallagher, CEO of ByWater Solutions stated: “Elliott caught our attention because of his contributions to Koha. We’re excited to have him as a new member of our team and can’t wait to see what improvements he can help develop for our partners.”

About ByWater Solutions:

ByWater Solutions is a full service, high quality support and implementation company dedicated to providing libraries with a lower cost, more advanced level of support for their ILS than a traditional proprietary solution can offer. ByWater Solutions has a proven track record in first rate Koha implementation and support with library systems of all sizes. Our highly ranked, comprehensive support is what sets our company apart from any other vendor in the industry. Partnering with ByWater Solutions to support Koha not only lowers the cost of implementing and maintaining an ILS, but more importantly empowers libraries by giving them the flexibility and freedom they deserve. For more information please visit: http://bywatersolutions.com/

Dallas, TX — Amigos Library Services is pleased to welcome the following staff of the St. Louis-based Missouri Library Network Corporation (MLNC) to Amigos. MLNC staff members officially became members of Amigos’ staff July 1, 2012, when that organization’s operations were formally merged into Amigos. They will work from Amigos’ St. Louis office.

Tracy Rochow Byerly now serves as Amigos’ Chief Communications and Membership Development Officer. She had been MLNC’s Executive Director since December 2003. Her many notable accomplishments at MLNC included designing and initiating the MLNC Speakers Series, revising the organization’s bylaws, and overseeing the implementation of a customer relationship management system to improve the organization’s efficiency and service to members. Tracy had been with MLNC since 1995, previously serving as User Services Manager. Prior to then she held both technical and public service positions within the St. Louis County Library. She has a Master of Library Science degree from the University of Missouri-Columbia and a Bachelor of Science degree from Fontbonne University, St. Louis. She currently serves as a Member-at-Large on the board of the Association for Specialized and Cooperative Library Agencies.

Keith Gaertner now serves as Budget and Finance Analyst for Amigos. He had been with MLNC for over 25 years, with responsibility for accounting, personnel services, and the MLNC computer network. He began his MLNC career in 1984 as a part-time accountant and became full-time business manager in 1987. In 2008 he was promoted to Associate Director, Business Services. Keith implemented several systems that have streamlined processes and increased organizational efficiency, including a remote deposit capture system, a customer relationship management system, and Citrix server for remote access to the network. Keith has a Master of Arts degree in information technology management from Webster University, St. Louis, a Bachelor of Science degree in Business Administration from the University of Missouri-St. Louis, and two Chancellor’s certificates in data processing from the University of Missouri-St. Louis.

Linda Elkow now serves Amigos as Integration Assistant. She held a variety of positions at MLNC since 1984, most recently as Member Services Assistant. Her primary focus included support for members who participated in MLNC’s electronic resource programs and workshops, and assistance in MLNC’s active association management program. Linda was previously the director of the Maplewood, MO, Public Library. She holds a Master of Library Science degree from the University of Missouri-Columbia.

Lars Hagelin now serves as a Continuing Education Librarian on an on-call basis for Amigos. He was MLNC’s Communications/Events Specialist since 2010. In this role he managed the MLNC website and Facebook page, facilitated workshop arrangements, and edited the monthly newsletter. Lars previously worked as Special Projects Librarian at Mid-Continent Public Library, Kansas City, MO, and Client Registration Website Developer for iPlanIt Meetings, Longmont, CO, an event management company.

Beth Willis now serves as a Continuing Education Librarian on an on-call basis for Amigos. She joined MLNC in 2011 as Member Services Consultant for library services and group purchases. Earlier professional roles included Public Relations & Marketing Coordinator for the Kansas City Metropolitan Library, Information Network and Interlibrary Loan Department Head at Mid-Continent Public Library, Kansas City, MO, and technology assessment, planning, and management consultant to the South Texas Library System, Corpus Christi, TX. Beth has a Master of Library Science degree from the State University of New York at Albany.

About Amigos Library Services
For more than 35 years, Amigos members have collaborated to obtain affordable services and shared library resources and knowledge. Through membership in Amigos, we collectively gain access to the latest innovations and services in the library community; pursue opportunities for continuing professional education; leverage our buying power; and preserve our rich cultural heritage. This collaboration strengthens each member’s ability to serve and lead its community in the creative and effective use of information resources.

Media Contact:
Terri Maguire Mertz
Amigos Library Services
972-340-2855
mertz@amigos.org
www.amigos.org

New York, NY— LAC Group is pleased to report that legal information industry expert, law librarian and knowledge manager, Nina Platt has joined the firm’s New York office to serve as Senior Director of Legal Market Services. In her new position, Platt will work closely with other key LAC Group divisions, including Chase Cost Management (CCM), in supporting customized solutions for libraries, research services as well as expense management and contract optimization for digital content.

Platt has an extensive background in law library, information and knowledge management including strategic planning, project management, research management, contract negotiation and cost controls. Nina’s background includes experience as director of information resources and other roles at several AmLaw 100 firms as well as public law and non-law libraries. When she was the owner of her own research and consulting firm, Nina supported small to mega law firms’ information, knowledge and market/industry research needs. Currently Nina is also the editor of the PinHawk Law Library newsletter.

LAC Group is a global information management company that works with leading business, professional and academic organizations including AMLaw 200 law firms, with operations at over 60 locations throughout the United States, Europe and Canada. That number is anticipated to grow in tandem with increased requests for consulting and in-sourced solutions for law firm libraries.

“Nina Platt’s track record for achieving excellent results is widely admired in this industry, and exactly why we want her on our team,” says Rob Corrao, COO of LAC Group. “Her bench strength in understanding how information is acquired and accessed in law firms only increases the depth of knowledge we can provide to our law firm clients,” adds Deborah Schwarz, CEO.

Platt holds a B.S. in Library Science from the University of North Dakota and a MSLIS in Library and Information Science from Dominican University. Her previous work in implementing electronic resources and managing the related licensing and delivery of those resources won her the Special Libraries Innovation in Technology award.

“In today’s market, law firms must have access to both external information and internal knowledge at a moment’s notice and for long term planning. At the same time law firm libraries are changing to support the needs of their firms across multiple practice groups and industries; helping firms develop and efficiently deploy a strategy to meet their information and knowledge needs is my passion," says Platt.

Schwarz knows professional service firms benefit from specialized focus in library and information management trends and best practices. Her firm provides a flexible and customized approach to staffing and staffing augmentation, as well as access to expertise for project and services such as on-demand research. “We have relationships with thousands of qualified info management specialists who can provide support on a transactional as well as on-going basis,” she says. “Nina knows the challenges firms face and will be a great asset to our law firm clients.”

LAC Group's extensive client base includes 80 of the AmLaw 200.

About The LAC Group

As a global advisor to Fortune 500 companies, governmental agencies and top law firms, LAC Group’s services include project management, outsourcing, competitive intelligence and expense reduction, as well as recruiting and staffing augmentation to support information management, research, digital assets, archives and records, e-resources audits and strategic planning. Formed in 1986, LAC Group is a certified woman-owned business with offices in Los Angeles, Washington DC Metro Area, Maryland, Denver, Boston, Chicago, New York City and London, UK Metro Area. For more information about LAC Group www.lac-group.com.

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