~ Direct Access to EBSCOhost® Content via iPhone, iPod Touch and iPad ~

IPSWICH, Mass. — May 12, 2011 — Accessing EBSCOhost® content just got easier with the release of a new iPhone application from EBSCO Publishing (EBSCO). Building on the success of EBSCOhost® Mobile, a website application designed for Internet capable mobile devices including smartphones, the new iPhone application (app) provides a quick and convenient way for Apple iPhone, iPod Touch and iPad users to access quality content via EBSCOhost.

The new iPhone app, available free from the iTunes App Store, offers easy authentication for users via a library’s EBSCOhost profile. New features include the ability to view content in visual landscape mode and the option to save articles and PDF full-text content on the device for offline viewing. The app also includes existing EBSCOhost features bringing the most popular and useful functionality to researchers. These features include limiting to full text, date ranges, peer-reviewed content or by publication.

EBSCO Publishing’s Senior Director of Software Product Management, Ron Burns, says improving the reach of EBSCOhost content for customers was the goal behind this initiative. “By delivering EBSCOhost in an interactive and fun mobile experience, the iPhone application makes it possible for customers to access the information they need at a time that is convenient for them.”

Clicking into a result replicates the EBSCOhost user experience providing researchers with abstracts and links to full text, as well as key citation information such as source, authors, and subject terms which are all easily clickable to launch new searches. Users also have the ability to save and email articles as well as store PDFs for offline viewing. The result list is scrollable, can be refined by subject and publication facets and can be sorted by relevancy or date. Available data in the result list includes citations and access to full-text articles.

The interface has been simplified for increased speed and user convenience. EBSCO currently offers a mobile app for DynaMed™, a point-of-care resource. Future apps will include an EBSCOhost app for Android devices, iPhone apps for Business Book Summaries™ and Nursing Reference Center™ and eBook reader apps.

More information is available at: http://www.ebscohost.com/academic/mobile-access.

About EBSCO Publishing
EBSCO Publishing is the producer of EBSCOhost, the world’s premier for-fee online research service, including full-text databases, subject indexes, point-of-care medical reference, historical digital archives and eBooks. The company provides more than 300 databases and nearly 300,000 e-books. Through a library of tens of thousands of full-text journals and magazines from renowned publishers, EBSCO serves the content needs of all researchers (Academic, Medical, K-12, Public Library, Corporate, Government, etc.). EBSCO is also the provider of EBSCO Discovery Service (EDS), which provides each institution with a fast, single search box for its entire collection, offering deeper indexing and more full-text searching of journals and magazines than any other discovery service (www.ebscohost.com/discovery). For more information, visit the EBSCO Publishing Web site at: www.ebscohost.com, or contact: information@ebscohost.com. EBSCO Publishing is a division of EBSCO Industries Inc., one of the largest privately held companies in the United States.

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For more information, please contact:
Kathleen McEvoy
Public Relations Manager
(800) 653-2726 ext. 2594
kmcevoy@ebscohost.com

~Customers can now use EBSCO A-to-Z® as a simple OpenURL link resolver with sites such as PubMed and Google Scholar~

Birmingham, Ala. – May 11, 2011 – EBSCO A-to-Z® customers who do not already have a link resolver can now offer the benefits of OpenURL linking to help their users locate full text in the library’s collection.

Links can be easily integrated with sites like PubMed and Google Scholar so that users can link from the citation to gain access to the full-text article. If the needed article is in a subscribed EBSCOhost® full-text database or within an e-journal subscribed to through EBSCO, the user is taken directly to the full text. For other titles, the user is presented with the A-to-Z title details list from which they can navigate to the appropriate full text. All of this is available at no additional charge to EBSCO A-to-Z customers.

“For libraries that do not own a full-featured link resolver, EBSCO’s A-to-Z now offers a simple way to improve access to their collection,” says Oliver Pesch, chief strategist for e-resources at EBSCO. “And with automatic updates to both PubMed and Google Scholar, implementing this complimentary service in the most popular sites couldn’t be simpler.”

While this new EBSCO A-to-Z feature is not a replacement for LinkSource®, EBSCO’s full-featured OpenURL link resolver, it offers libraries that cannot afford a link resolver an economical way to enjoy some of the benefits.

About EBSCO
Established in 1944, EBSCO is the world’s leading information agent, providing consultative services and cutting-edge technology for managing and accessing quality content, including print and e-journals, e-packages, research databases, eBooks and more. Now more than ever libraries and research organizations are looking for new ways to manage their collections more efficiently. EBSCO has developed the most comprehensive “e” discovery and management solutions, offering unparalleled integration to help librarians save time and money while empowering their users.

EBSCO serves clients in more than 200 countries through our 31 offices worldwide with more than 140 librarians on staff. To learn more about EBSCO’s products and services, visit www.ebsco.com.

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For more information, please contact:
Heather Klusendorf
Media Relations Coordinator
EBSCO Corporate Communications
www.twitter.com/EBSCOInfoSvcs
hklusendorf@ebsco.com
205.995.1539

~ New Decision Support Tool Provides High-Level Chemical Legislation and Regulation Information to Executives ~

IPSWICH, Mass. — May 10, 2011 — Chemical Controls Watch™, a monitoring tool for corporate toxicologists and executives responsible for chemical handling, is now available from EBSCO Publishing (EBSCO). Chemical Controls Watch is a comprehensive resource for executives tasked with managing toxic chemicals at their organization.

Chemical Controls Watch helps executives maintain awareness of chemical-related regulations and legislation that may impact business operations, imports and exports—a necessity in today’s increasingly interconnected global economy. The resource includes more than 80 reports tracking chemical-related laws and regulations related to international trading blocs and the top 75 economies throughout the world. Each report contains the following information, when available:

• MSDS requirements
• Import/export controls
• Chemical inventory
• Occupational/biological exposure limits
• Transportation controls
• Hazard classification criteria
• Product registration requirements
• Product labeling requirements
• Marketing and use restrictions
• Direct and indirect food contact regulations

Chemical Controls Watch utilizes EBSCO’s well established evidence-based methodology that is designed to focus on areas of interest to corporate executives. The evidence-based approach identifies, selects and systematically evaluates pertinent information and creates a synthesis of the best available evidence. EBSCO’s experience with evidence-based content includes the point-of-care resources it provides to hospitals and other medical institutions including the clinical decision support resource DynaMed™. Other EBSCO products that have adapted the evidence-based methodology include Sustainability Watch™, Corporate Learning Watch™, Competency Center™ and Food Industry Watch™.
Chemical Controls Watch may be integrated into corporate portals and Intranets. The EBSCOhost® Integration Toolkit allows EBSCO’s content to be incorporated into an organization’s workflow—providing seamless access to premium content.

About EBSCO Publishing
EBSCO Publishing is the world’s premier database aggregator serving the content needs of corporations, associations and organizations of all types. EBSCO offers a suite of more than 300 full-text and secondary research databases providing content from tens of thousands of full-text journals, magazines, books, monographs, reports and various other publication types from renowned publishers. Databases provide information for areas ranging from research & development and corporate learning to departmental and industry-specific topics. EBSCO’s product lines include proprietary databases such as Business Source® Corporate, Business Book Summaries™, Learning Centers™, Business Basics™, Academic Search® R&D, Nonprofit Organization Reference Center™, and Health Library™ as well as dozens of leading licensed databases. Databases are powered by EBSCOhost®, the most-used for-fee electronic resource in libraries around the world, and may be integrated into corporate intranets, portals and learning management systems. For more information, visit the EBSCO Publishing Web site at: www.ebscohost.com, or contact: information@ebscohost.com.

EBSCO Publishing is a division of EBSCO Industries Inc., one of the largest privately held companies in the United States.
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For more information, please contact:
Kathleen McEvoy
Public Relations Manager
(800) 653-2726 ext. 2594
kmcevoy@ebscohost.com

For Immediate Release
Contact: Rob Colding
Information Today, Inc.
(609) 654-6266, ext. 330

May 9, 2011, Medford, NJ—Information Today, Inc. (ITI) announced the publication of Dancing With Digital Natives: Staying in Step With the Generation That’s Transforming the Way Business Is Done, edited by Michelle Manafy and Heidi Gautschi.

The new book brings together research, opinions, and business advice on “digital natives,” a term coined by author Marc Prensky to describe a generation of young people who have “spent their entire lives surrounded by and using computers, videogames, digital music players, video cams, cell phones, and all the other toys and tools of the digital age.” Flawed stereotypes of digital natives abound, but not in dispute is that, globally, an increasingly mobile, socially networked consumer base and workforce is creating fundamental changes in the way business is done.

“Generational differences have always influenced how business is done, but in the case of digital natives we are witnessing a tectonic shift,” Michelle Manafy said. “We are connected to and must tap into this generation as we educate them and work with them, and as they become the dominant consuming force.” Heidi Gautschi added, “We must understand how their lifelong immersion in digital technologies colors every aspect of their behavior, so that we can maximize their effectiveness in the workplace and understand their buying behaviors.”

In Dancing With Digital Natives, Manafy and Gautschi and twenty contributors explore a wide range of business issues and impacts. They offer nineteen thought-provoking chapters organized in four major parts: “The Digital Native Goes to Work,” “Marketing and Selling to the Digital Native,” “Entertaining the Digital Native,” and “Educating the Digital Native.” The editors solicited contributions from experts working in diverse sectors in order to provide a broad overview of the first generation of digital natives.

“Contributors come from both the business and the academic worlds and some have a foot in both,” Manafy said. “Their generations range from baby boomers to the natives themselves.” The contributors are Mary Ann Bell, Shashi Bellamkonda, Sarah Bryans Bongey, Jami L. Carlacio, Albert M. Erisman, Brynn Evans, Susan Evans, Lance Heidig, David Hubbard, Richard Hull,Marshall Lager, Christa M. Miller, Emilie Moreau, Carolina M. Reid, Rebecca Rufo-Tepper, Michael P. Russell, Peggy Anne Salz, Dan Schawbel, Arana Shapiro, and Robert J. Torres.

Addressing the impact of digital natives in the workplace in Chapter 1 of Dancing With Digital Natives, contributor Brynn Evans explains, “It’s not just their hip iPhones and contemporary slang (‘Facebook me!’) that marks this as a new era. Their work practice is fundamentally changing as they live and breathe this culture of distributed networking and social technologies.” Evans, chief experience officer at a stealth tech startup in San Francisco, adds, “It may never be a practice that managers and previous generations wish to embrace personally—and that’s fine. They will, however, need to recognize and understand this emerging work practice if they wish to maximize the digital native workforce.”

Dancing With Digital Natives has garnered strong pre-publication praise from a number of leading writers and researchers who have studied the phenomenon. Don Tapscott, author of Grown Up Digital, said “The wide array of fresh insights offered gives educators, employers and marketers the techniques and tools to better understand this challenging generation.” John Palfrey, co-author of Born Digital: Understanding the First Generation of Digital Natives, said “This remarkable group of editors and authors present a range of opinions about the challenges and opportunities of business life in a digital era. ... No matter what, this book will make you think.” And Lou Frillman, Chairman of the Unity Fund who held multiple leadership roles in Barack Obama’s 2008 presidential campaign, said, “The digital native generation doesn’t want to be talked to; young people want to interact, engage, and effect change. … Dancing With Digital Natives shows you how to make that real connection happen.”

ABOUT THE EDITORS
Michelle Manafy is director of content for FreePint, Ltd. and was previously editorial director of the Enterprise Group for Information Today, Inc. An award-winning writer and editor, her focus is on emerging trends in digital content and how they shape successful business practices. In addition to writing on such technology topics as digital publishing, econtent development, and social media, Michelle is a sought-after speaker and a dedicated mentor to many digital natives.
Heidi Gautschi grew up in France and the United States, and continues to divide her time between the two countries. She has taught in the French university system for more than ten years, most recently at University of Lille 3, and developed her intense interest in digital natives from experiences and observations both in and beyond the classroom. Her research looks at the cultural, social, political, and economic implications of communication technology.

Dancing With Digital Natives: Staying in Step With the Generation That’s Transforming the Way Business Is Done (408pp/hardbound/$27.95/ISBN 978-0-910965-87-3) is a CyberAge Book from Information Today, Inc. (ITI). It is available in bookstores through Independent Publishers Group (IPG) and direct from the publisher. For more information visit the ITI website at www.infotoday.com.

~ Integration Between DynaMed™ and the Canadian Medical Association Enables Clinicians to Easily Obtain Educational Credits via Institutional Access ~

IPSWICH, Mass. — May 5, 2011 — EBSCO Publishing (EBSCO) has partnered with the Canadian Medical Association (CMA) to provide institutional access to Mainpro MI educational credits via DynaMed™, an evidence-based reference resource. The integration of DynaMed with the Canadian Medical Association system enables physicians to use DynaMed for research and quickly and easily earn Continuing Medical Education (CME) credits.

Representing more than 74,000 of Canada’s physicians, the Canadian Medical Association is the only association that offers automatic transfer of credits to The College of Family Physicians Canada (CFPC). DynaMed is a clinical reference tool created by physicians for physicians and other healthcare professionals for use primarily at the point-of-care. DynaMed contains clinically-organized summaries for more than 3,200 topics; the database is updated daily and can be integrated into electronic health records.

The new partnership with DynaMed enables the CMA to help physicians work towards obtaining their credits through a self-reflective look at their practice while earning continuing medical education credits. Institutional access provides a direct link from clinical summaries within DynaMed to their CMA account to submit searches and receive Mainpro MI educational credits

Stratton Lloyd, vice president of medical market development at EBSCO Publishing, says incorporating CME credits into DynaMed is an essential part of DynaMed’s goal to provide clinicians with the best available evidence. “DynaMed was created to serve the needs of healthcare professionals. Allowing users to incorporate education into their practice on a daily basis is a natural extension of the DynaMed mission. Institutional access to DynaMed provides clinicians in Canada with a streamlined way to access continuing medical education within the clinical workflow.”

CMA members may access DynaMed at http://www.cma.ca/clinicalresources/dynamed. Institutions currently subscribing to DynaMed may have the new CMA CME feature turned on within their subscription at no additional charge. Additional information about DynaMed is available at: www.ebscohost.com/dynamed.

About EBSCO Publishing
EBSCO Publishing is the world’s premier database aggregator, offering a suite of more than 300 full-text and secondary research databases. Through a library of tens of thousands of full-text journals, magazines, books, monographs, reports and various other publication types from renowned publishers, EBSCO serves the content needs of all medical professionals (doctors, nurses, medical librarians, social workers, hospital administrators, etc.). The company’s product lines include proprietary databases such as CINAHL®, DynaMed™, Nursing Reference Center™, Patient Education Reference Center™, Rehabilitation Reference Center™, Rehabilitation & Sports Medicine Source™ and SocINDEX™ as well as dozens of leading licensed databases such as MEDLINE®, PsycARTICLES® and PsycINFO®. Databases are powered by EBSCOhost®, the most-used for-fee electronic resource in libraries around the world. For more information, visit the EBSCO Publishing Web site at: www.ebscohost.com, or contact: information@ebscohost.com.

For more information, please contact:
Kathleen McEvoy
Public Relations Manager
EBSCO Publishing
(800) 653-2726 ext. 2594
kmcevoy@ebscohost.com

Lucie Boileau
Manager, Media Relations
Canadian Medical Association-Association médicale canadienne
Tel: 1 800 663-7336 / 613 731-8610 ext. 1266
Cell: 613 447-0866
lucie.boileau@cma.ca