~ More Than 1.4 Million Up-To-The-Minute Biographies to be Searchable via EBSCO Discovery Service™ for Mutual Customers ~

IPSWICH, Mass. — December 8, 2011 — Marquis Who’s Who content will soon be available via EBSCO Discovery Service™ (EDS) from EBSCO Publishing (EBSCO) for mutual customers. The new agreement will add metadata from the Marquis Who’s Who database into the Base Index of EDS and provide seamless access and full text searching for mutual customers, enabling them to search Marquis Who’s Who collection of over 1.4 million biographies alongside their own library’s collection.

Marquis Who’s Who content includes up-to-the-minute biographies of leaders and achievers from around the world in the areas such as business, law, science, medicine, the arts, government and entertainment. Mutual customers are able to access all the biographies that have appeared in 24 Marquis Who’s Who print titles since 1985 as well as historical biographies Who Was Who American Volumes 1607-1985. Updates to existing biographies and new biographies are added daily.

The addition of Marquis Who Who’s extensive biography collection to EDS will greatly enhance the discovery experience for mutual customers. The collection of biographies will serve the needs of researchers for academic libraries, public and school libraries, alumni offices, media professionals, corporate libraries, recruiters and law firms.

Marquis Who’s Who is part of a growing list of publishers and other content partners that are taking part in EDS to bring more visibility to their content. Partners include the world’s largest scholarly journal & book publishers including Elsevier, Wiley Blackwell, Springer Science & Business Media, Taylor & Francis Informa, Sage Publications, and thousands of others. Partners also include content providers, such as LexisNexis, Thomson Reuters (Web of Science), JSTOR, ARTstor, Credo Reference, World Book, ABC-CLIO, and many others.

The EDS Base Index represents content from approximately 20,000 providers (and growing) in addition to metadata from another 70,000 book publishers, representing far more content providers and publishers than any other discovery service.

EBSCO Discovery Service creates a unified, customized index of an institution’s information resources, and an easy, yet powerful means of accessing all of that content from a single search box—searching made even more powerful because of the quality of metadata and depth and breadth of coverage.

EBSCO Discovery Service is quickly becoming the discovery selection for many libraries (www.ebscohost.com/discovery/eds-news), and an obvious partner for content providers. Because the service builds on the foundation provided by the EBSCOhost® platform, libraries gain a full user experience for discovering their collections/OPAC—which is not typical in the discovery space. Further still, in the many universities and other libraries where EBSCOhost is the most-used platform for premium research, users are not asked to change their pathways or habits for searching. There’s simply more to discover on the familiar EBSCOhost platform, and the same can be said for library administrators who can leverage their previous work with EBSCOadmin™.

About Marquis Who’s Who
Marquis Who’s Who publications, first published in 1899 with Who’s Who in America, contains biographies of the nation’s most prominent individuals representing virtually every major field of endeavor in a single, comprehensive resource. Compiled by Marquis Who’s Who editors using proprietary standards developed over 110 years ago and refined annually, this database is the ultimate biographical reference tool for networking, fact-checking, and recruiting.

While the number of noteworthy names profiled in Who’s Who in America has grown substantially throughout the years, their diversity remains unchallenged. Included are Nobel and Pulitzer Prize winners, legendary athletes, best-selling authors, university presidents, accomplished artists, renowned entertainers, entrepreneurs and corporate executives, government and religious leaders, innovators/inventors, as well as professionals in the fields of education, law, medicine, broadcasting, publishing, information technology and more. As a consequence, Who’s Who in America remains the unchallenged leader in the field of biographical reference works. For more information about Marquis Who’s Who please visit www.marquiswhoswho.com.

About EBSCO Publishing
EBSCO Publishing is the producer of EBSCOhost®, the world’s premier for-fee online research service, including full-text databases, subject indexes, point-of-care medical reference, historical digital archives, and eBooks. The company provides more than 350 databases and nearly 300,000 eBooks. Through a library of tens of thousands of full-text journals and magazines from renowned publishers, EBSCO serves the content needs of all researchers (Academic, Medical, K-12, Public Library, Corporate, Government, etc.). EBSCO is also the provider of EBSCO Discovery Service™ (EDS), which provides each institution with a fast, single search box for its entire collection, offering deeper indexing and more full-text searching of journals and magazines than any other discovery service (www.ebscohost.com/discovery). For more information, visit the EBSCO Publishing Web site at: www.ebscohost.com, or contact: information@ebscohost.com. EBSCO Publishing is a division of EBSCO Industries Inc., one of the largest privately held companies in the United States.

###
For more information, please contact:
Kathleen McEvoy
Public Relations Director
(800) 653-2726 ext. 2594
kmcevoy@ebscohost.com

For Immediate Release - 12.07.11

Mosio Improves Mobile Patron Relationship Management With New Text a Librarian Features

Text Message Alerts, Announcements and Single Patron Messaging Functionality Enables Increased Engagement with More Patrons on their Mobile Devices

San Francisco, CA - Mosio, an award winning mobile software company providing text messaging and mobile web solutions for businesses and organizations, today announced the launch of new Mobile PRM (Patron Relationship Management) tools included with all Text a Librarian plans.

Built specifically for libraries on its easy-to-use, web-based, mobile carrier approved technology, Text a Librarian’s Mobile PRM features enable libraries to send text message alerts and announcements to subscriber lists or individual patrons, keeping them abreast of news, updates or individual follow up from their library. Mosio’s two-way text messaging features enable patrons to reply to the messages they receive, which will be sent back to their library, starting a “text chat” conversation.

The mobile patron relationship management features are tied-in to a library’s Text a Librarian account. Mosio’s mobile carrier-certified network uses a permitted text messaging short code and offers advantages over 10 digit local numbers and other SMS hacks, ensuring message delivery and avoidance of blocking or carrier blacklisting.

“Text a Librarian’s Mobile PRM tools are a response to the growing interest we have seen in libraries wanting to engage and interact with more mobile patrons. Text messaging is the most utilized channel on the mobile phone, making it a must-have strategy for all organizations” says Noel Chandler, Co-Founder and CEO of Mosio.

“As companies and technologies increasingly demand patron attention, the importance of the personal touch in communications has never been more important. These new tools continue to solidify Mosio’s standing as the leading mobile software company for library patron relationship management. We are committed to providing the most reliable, accessible and easy-to-use mobile technologies to libraries in their efforts to stay top of mind with patrons,” Chandler added.

More Than Virtual Reference
The changing landscape of mobile technology requires libraries and other organizations to stay relevant by proactively engaging with as many patrons as possible. Text messaging is available on over 99% of all mobile phones with over 95% of text messages read within 15 minutes, making it a ubiquitous, powerful two-way mobile communication technology. With Text a Librarian's Mobile PRM features, libraries control the dynamics and frequency of their communications with mobile patrons.

3 Library Benefits from Text a Librarian’s Mobile PRM Features:
1. Increased patron engagement, awareness and interaction through text message alerts and announcements.
Scheduled text message blasts to subscribers, compliant with MMA guidelines. These can be used for library announcements and alerts, but also as fun ways of keeping patrons engaged with the library (quotes, facts, trivia, etc), much in the same way companies use the SMS channel for mobile marketing and reminders.

2. Efficient, trackable single patron messaging from the Text a Librarian web dashboard.
The ability to send a text message to a patron as a part of follow up rather than calling? For example, "after we locate what it is you're looking for, should we call, email or text you?"

3. Improved patron services through reliable, secure, two way text messaging for questions, comments and feedback.
Using the same, web-based, user-friendly dashboard created specifically for libraries, librarians can receive and respond to patron reference questions from any computer connected to the Internet.

Existing Text a Librarian customers will receive a notice instructing them on how to promote and use the mobile patron relationship management feature. Libraries interested in benefiting from all of Text a Librarian’s features can visit www.textalibrarian.com, call 877.667.4699 or text ASKTAL to 66746 from their mobile phone for more information.*

###

About Text a Librarian
Mosio's Text a Librarian is web-based text messaging software developed specifically for libraries by taking an award-winning mobile questions and answers technology and consulting with over 1,000 reference and patron services librarians to find out what would make it useful, accessible and affordable for libraries to use.

Text a Librarian services patrons in over 800 libraries across the U.S., including the New York Public Library, Yale University, Cornell University, Maricopa County Community Colleges, State Library of Ohio, Los Angeles Public Library, ITT Technical Institute and the Free Library of Philadelphia.

More Info: www.textalibrarian.com

About Mosio
Mosio is a mobile software and solutions company providing text messaging and mobile web solutions helping organizations connect with customers and members on the go, using their mobile presence as a competitive advantage to increase sales and brand loyalty. Utilizing relationships with 59 mobile carriers on over 280 million U.S. mobile phones, Mosio is able to provide text messaging services in a secure, spam-free environment, with assurance of message delivery.

Headquartered in San Francisco, Mosio's mobile technologies have served Microsoft, Pepco, U.S. Remodelers, Enterprise Holdings, American Hospital Association, Walt Disney, State Farm Insurance, Healthy Heartland and the United States Department of Health and Services.

More Info: www.mosio.com