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    October 15th, 2008LISWire aggregatorUncategorized

    Live, mobile Q&A system to power top universities, including UC Berkeley and the University of Kansas

    San Francisco, CA–October 8, 2008—Every year, libraries answer more than 374 million reference questions, according to the American Library Association. Mosio, the award-winning mobile Q&A community, today announced the launch of Text a Librarian (, a new service that helps libraries set up mobile Q&A systems so they may answer students and patrons’ questions instantly via text message to any mobile phone.

    On average, Americans text almost twice as much as they talk on mobile phones, according to a recent Nielsen Mobile Survey, making it a preferred means of communication while on-the-go. However, setting up a mobile text communications network for a library or school can be a daunting process: negotiations with cell carriers, complicated software and extensive training—costing tens of thousands of dollars and months of setup.

    Now, with Text a Librarian, any library or school can create their own secure, live mobile Q&A SMS reference service in just minutes, with packages starting at just $99/month + set up fees per library/branch. Text a Librarian works across all major carriers, mobile phones and devices, and works seamlessly with existing email and IM systems. Students and users simply text (or email) their question and it shows up live on the library or school’s own private and secure Web dashboard for them to answer back instantly.

    For more information and a free online demo, visit:

    “Mobility is a way of life for most students and increasingly for society in general, making the way in which we stay connected a central issue for many schools and libraries,” said Noel Chandler, Mosio CEO and founder. “Text a Librarian leverages Mosio’s award-winning Q&A platform to make it possible for students and patrons to tap into the wealth of knowledge of local librarians from their mobile phones, keeping patron information private and secure.”

    Beta test clients include public libraries, schools and top Universities, including UC Berkeley and the University of Kansas.

    "Mosio's service opens up a whole new world for us. Text a Librarian gives us an easy-to-use texting component, increasing student access to KU Info,” said Curtis Marsh, KU Info Program Director. "We need to communicate with students the way they communicate with each other. It is about time we began offering our service through text messaging."

    Mosio has received numerous accolades for its mobile Q&A technology, including the prestigious SXSW Interactive Award for Mobile.

    About Mosio ( is the award-winning mobile Q&A community that provides quick and fun answers to life’s questions on-the-go. Mosio’s latest innovation, Text a Librarian (, empowers libraries and schools to connect with students via mobile phone. The company is headquartered in San Francisco, CA. More information is available at

    Media contact:

    Vincent Chang

    (415) 806-1769

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    October 15th, 2008LISWire aggregatorUncategorized today announced it has released a medical image search engine designed for patients, students, caregivers, and medical professionals.

    "Nothing else brings clarity to a subject like images that illustrate the information people research," founder Jason Morrow said. "Users from around the world will find this search tool incredibly useful."

    Developed by their long-time support ally, Alloyfish, the image search engine delivers relevant results with an index of 150,000 medical images from 125 different sources that were hand selected. A wide range of images from authoritative medical websites were sought out for the index. "We are going to grow that index and webmasters are invited to submit their medical website for consideration via our Suggest Images link," Morrow added.

    This new search tool offered by OmniMedicalSearch joins a small handful of search engines focused on medical images. "Besides stock medical images being marketed, there hasn't been a lot of development in this area," Morrow said. "However, I think the need and demand has always been there and OMS is committed to providing our users valuable search tools they will come back to use again and again."

    There are no fees, registration or requirements of any kind to use was founded in 2004 and centered on the premise of providing authoritative search results from reliable health and medical resources. It has since grown from a medical metasearch engine into a full search engine made possible through partnerships with, Google Custom Search, and their own propietary search technology. OmniMedicalSearch offers six major search options which include: Medical Web, Health News, Forums, MedPro (medical professional level resources), health and medical Shopping Search, and now, a search engine for medical images. OmniMedicalSearch also offers a local directory for clinics and doctors, a reference desk of hard to find resource links, and a growing medical encyclopedia.


    Media Contact

    Jason Morrow
    (918) 286-6463

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    October 14th, 2008LISWire aggregatorUncategorized

    The Tech Static, a new technology-related book review outlet and collection development resource for librarians launching this November, is soliciting article queries. Current needs include:

    * Advice on weeding technology-related titles
    * Overviews of “hot” new technologies, software, applications, certifications, or new releases for which libraries should stock updated guides
    * Discussion of ways to fund useful collections of technology titles
    * Suggestions of what types of professional technology titles to stock for staff’s reference and development
    * Series overviews and recommendations for library purchasing
    * Any other advice, how-tos, or “how-we-did-it-good” articles related to collection development in the area of technology.

    Experience with collection development in this area, or with newer technologies, library tech support, or other technological background a plus. Email your queries to

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    October 14th, 2008LISWire aggregatorUncategorized

    Union County Public Library Goes Live With Evergreen
    Norcross, GA – October 14, 2008
    Union County (Ind.) Public Library has gone live with Evergreen, the consortial-quality open-source library automation software. Union County Public Library is the third library in Indiana to migrate to Evergreen, following Hussey-Mayfield Public Library and Adams Public Library. Fourteen other public libraries in Indiana are on track to migrate to Evergreen by the end of 2008 as part of Indiana Evergreen, a shared-catalog project administered by the Indiana State Library. Equinox Software, Inc., the support and development company for Evergreen, provided bumper-to-bumper support during the process, while the Alpha-G consulting company assisted with data migration.
    “Our whole community is excited about Evergreen Indiana,” said Karen Kahl, director of Union County Public Library. She added, “Patrons are looking forward to being able to use their cards at other libraries, and they like the way the hold system works.”
    “We’re happy to see the Evergreen Indiana project growing so quickly and yet so smoothly,” said Brad LaJeunesse, Equinox company president. “Evergreen was born in a large library consortium, and has the strength and features required by these special environments. Most library software, including Evergreen, performs well in libraries with one or several outlets. But Evergreen is up to the task of serving a project such as Evergreen Indiana, as well.”
    Union County Public Library has been serving residents since 1887, and became a public library in 1913 after the school board transferred it to the Stanley Memorial Building in Liberty, Indiana. Today, the library has 28,000 bibliographic items and serves over 5,000 patrons. Their website is and their new online catalog can be viewed at
    About Evergreen
    Evergreen is consortial-quality, open-source library software initially developed to support Georgia PINES, a resource-sharing consortium with over 270 public libraries. Evergreen was designed from the ground up to meet the needs of very large, high-transaction, multi-site consortia, yet its robust, fault-tolerant architecture elegantly scales down to the smallest sites. Evergreen is also adaptive software that due to its service-oriented, standards-compliant design can nimbly evolve to meet changing library needs and user expectations.
    From its debut in September 2006, Evergreen has consistently outperformed expectations and resulted in acclaim and praise from users worldwide. Evergreen has received significant attention, including a Technology Collaboration Award from the Andrew W. Mellon Foundation. Additional Evergreen implementations include the Michigan Library Consortium, British Columbia SITKA, and several smaller implementations, such as Kent County Public Library in Maryland and Marshall Public Library in Missouri. For more information about Evergreen, visit
    About Equinox Software, Inc.

    Founded by the original Evergreen designers and developers, Equinox Software is a growing team of skilled developers and other professionals who provide comprehensive support for Evergreen, the consortial-quality, open source Integrated Library System (ILS). Equinox develops, supports, trains, migrates, integrates, and consults on Evergreen, and engages with the rapidly expanding Evergreen community. Instead of one-size-fits-all support, Equinox works closely with libraries to ensure Evergreen is implemented in the manner that best fits their individual needs.
    In addition to support, custom development and integration services, Equinox offers complete Evergreen hosting packages for libraries wishing to outsource their ILS infrastructure. Equinox also provides consulting services for libraries seeking more insight into the value proposition of open source software.
    Press contact: Corinne Hall,, 678-269-6113
    For more information on Equinox Software, please visit

    Evergreen is open source software, freely licensed under the GNU GPL. Evergreen and the Evergreen
    Logo are registered trademarks and/or trademarks of the Georgia Public Library Service.

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    October 14th, 2008LISWire aggregatorUncategorized

    October 20, 2008, Monterey, CA—At the 12th annual Internet Librarian Conference and Exhibition, Information Today, Inc. (ITI) announced the release of Designing the Digital Experience: How to Use Experience Design Tools and Techniques to Build Websites Customers Love by David Lee King.

    With the emergence of Web 2.0 technologies and social networking tools, today’s web marketers and designers can apply “experience design” techniques in the online environment, creating memorable experiences for website visitors and customers. In his cutting edge book, author King explains digital experience design, showcases sites that utilize it to greatest advantage, and offers strategies for building websites customers not only love but feel motivated to share with others.

    While other authors have written conceptually about experience design, and still others have suggested ways to make websites more user friendly, King is the first to connect the dots between these approaches. Digital experience design is all about giving web users what they want, according to King, who says he wrote the book to help organizations “distinguish themselves from the competition and uncork the viral marketing genie.”

    “If you have ever read a restaurant review or paid a bill online, you've had a digital experience,” says Rohit Bhargava, Senior VP of Marketing at Ogilvy. “The problem is, many of these experiences stink.” Bhargava described Designing the Digital Experience as an essential guide to creating “an authentic digital experience for your customers. Read [it] and give it to every member of your web team if you finally want to have a website your customers will rave about.”

    “Websites, communities, services, companies, and individuals who provide their visitors with an enjoyable, memorable experience have a distinct, noticeable advantage over those that do not,” said Patrick O’Keefe, principal of iFroggy Network and author of Managing Online Forums. “Designing the Digital Experience presents solid ideas and strategies that can help you to gain that advantage.”

    Following a foreword by David Armano, VP Experience Design at Critical Mass and author of the popular blog, Logic+Emotion, Designing the Digital Experience features an Introduction by the author and the following chapters:

    1. Welcome to the Experience Economy
    2. What Is Structural Focus?
    3. Elements of Digital Design Experience
    4. Information Architecture and Usability: Experience-Focused Design
    5. What Is Community Focus
    6. Emerging Tools for the Digital Community
    7. Community Building Through Invitation
    8. Community Building Through Social Networking
    9. What Is Customer Focus?
    10. Staging and Theming Digital Experiences
    11. Customer Journey Mapping and Personas
    12. Customer Focus Ideas
    13. The Next Step

    Additional features include a list of resources and recommended reading, a glossary, and an index. As a reader bonus, the author offers content related to the book on his blog at experience, including live links to recommended websites and resources.

    Book Launch at Internet Librarian 2008
    To celebrate publication of Designing the Digital Experience, David Lee King will sign copies at the Information Today, Inc. booth at the Internet Librarian Conference on Monday, October 20, from 5:00–6:00 PM. For more information about the conference venue, visit

    About the Author
    David Lee King is the Digital Branch and Services Manager at the Topeka & Shawnee County (Kansas) Public Library, where he plans, implements, and experiments with emerging technology and trends. He has spoken at information industry events in the U.S. and internationally about emerging tech trends, website usability and management, digital experience design and planning, and managing tech staff. He was named a 2008 “Mover & Shaker” by Library Journal.

    Designing the Digital Experience: How to Use Experience Design Tools and Techniques to Build Websites Customers Love (200pp/softbound/$24.95/ISBN 978-0-910965-83-5) is a CyberAge Book from Information Today, Inc. It is available in bookstores through Independent Publishers Group (IPG) or by calling (800) 300-9868 [outside U.S. call (609) 654-6266]; faxing (609) 654-4309; emailing; or on the web at

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