CR2 Blog the knowledge blog
  • scissors
    June 6th, 2013LISWire aggregatorLISWire

    There is a new resource for marketing professionals from EBSCO Information Services. Created with the American Marketing Association, AMA Marketing Watch provides information on best practices and reports that have 'Key Takeaways' on a number of key topics.

    The release is available on the EBSCO website at: http://www.ebscohost.com/newsroom/stories/ebsco-information-services-pro... or at: http://www.prweb.com/releases/AMA/MarketWatch/prweb10807069.htm

    EBSCO Information Services Provides Expert Marketing Information Through AMA Marketing Watch
    ~ Resource Gives Marketing Professionals Easy Access
    to Marketing Research and Analysis ~

    IPSWICH, Mass. — June 6, 2013 — Marketing professionals now have access to the latest insights from marketing thought leaders through AMA Marketing Watch™ from EBSCO Information Services. Created with the guidance of experts at the American Marketing Association, the continually updated resource provides information on best practices and contains concise summaries of each topic.

    Each of the 30 reports in AMA Marketing Watch allow users to quickly find answers to marketing questions through highlighted ‘Key Takeaways,’ a concise analysis of the topic and links for further reading and insights from the American Marketing Association. The reports allow readers to acquire in-depth information on important topics such as:

    • Advertising
    • Branding
    • Customer Relationships
    • Demand Generation
    • Gaming
    • Green Marketing
    • Loyalty
    • Marketing Research
    • Mobile
    • Relationship Management
    • SEO
    • Social Media
    • Viral Marketing
    • Word-of-Mouth Marketing

    AMA Marketing Watch can be integrated into widely used systems, including portals and SharePoint, to bring the latest marketing information into every day workflow. For more information, visit http://www.ebscohost.com/academic/ama-marketing-watch.

    About EBSCO Information Services
    EBSCO Information Services (EBSCO) is the world’s premier database and e-book aggregator and subscription service provider serving the content needs of academic institutions, corporations, associations and organizations of all types. EBSCO offers a suite of more than 375 full-text and secondary research databases plus more than 380,000 e-books and subscription management services for 355,000 e-journals and e-journal packages providing content from tens of thousands of full-text journals, magazines, books, monographs, reports and various other publication types from renowned publishers. Databases provide information for areas ranging from research & development and corporate learning to departmental and industry-specific topics. EBSCO’s product lines include proprietary databases such as: Business Source® Corporate Plus™, Academic Search® R&D, Energy & Power Source™, Sustainability Reference Center™, and Biomedical Reference Collection™, as well as dozens of leading licensed databases. Databases are powered by EBSCOhost®, the most-used for-fee electronic resource in libraries around the world and may be integrated into corporate intranets and applications and used via mobile devices. EBSCO is also the provider of EBSCO Discovery Service™ (EDS), which provides each institution with a fast, single search box for its entire collection, offering deeper indexing and more full-text searching of journals and magazines than any other discovery service and EBSCONET®, EBSCO’s total e-resource management system. For more information, visit the EBSCO website at: www.ebsco.com. EBSCO is a division of EBSCO Industries Inc., one of the largest privately held companies in the United States.
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    For more information, please contact:
    Kathleen McEvoy
    Vice President of Communications
    (800) 653-2726 ext. 2594
    kmcevoy@ebsco.com

  • scissors
    June 6th, 2013LISWire aggregatorLISWire

    Engineering professionals will now be able to access engineering related content through Engineering Source from EBSCO Information Services. The database provides full-text coverage across engineering disciplines and supports engineers at all levels. Engineering Source enhances the use of major engineering indexes EI Compendex, GeoRef and INSPEC.

    You can also read the release on the EBSCO website at: http://www.ebscohost.com/newsroom/stories/ebsco-information-services-rel... or online at http://www.prweb.com/releases/Engineering/Source/prweb10806897.htm.

    EBSCO Information Services Releases Engineering Source
    ~ Database is the Premier Full-Text Information
    Resource for Engineering Research and Practice ~

    IPSWICH, Mass. — June 6, 2013 — EBSCO Information Services introduces Engineering Source™, the premier collection of engineering-related content. The comprehensive full-text database is designed to support the information needs of engineers at all levels, including research, planning, product development, management and supply chain.

    The collection provides unmatched full-text coverage of information relevant to many engineering disciplines, including:

    • Aerospace
    • Biomedical
    • Civil
    • Electrical
    • Environmental
    • Mechanical
    • Software
    • Structural

    Engineering Source indexes 3,000 publications, 2,000 of which provide full-text coverage, and includes engineering-related journals, monographs, magazines and trade publications as well as energy-focused monographs, books, conference papers and proceedings. Engineering Source enhances the use of major engineering indexes EI Compendex, GeoRef and INSPEC. Many of the full text titles in Engineering Source are also indexed in those databases, making Engineering Source the ideal full text complement for users of these core engineering indexes.

    Engineering Source is the latest science and technology offering from EBSCO, joining Applied Science & Technology Source™, Computer & Applied Science Complete™ and Energy & Power Source™. Visit www.ebscohost.com/academic/engineering-source for more information on Engineering Source.

    About EBSCO Information Services
    EBSCO Information Services (EBSCO) is the world’s premier database and e-book aggregator and subscription service provider serving the content needs of academic institutions, corporations, associations and organizations of all types. EBSCO offers a suite of more than 375 full-text and secondary research databases plus more than 380,000 e-books and subscription management services for 355,000 e-journals and e-journal packages providing content from tens of thousands of full-text journals, magazines, books, monographs, reports and various other publication types from renowned publishers. Databases provide information for areas ranging from research & development and corporate learning to departmental and industry-specific topics. EBSCO’s product lines include proprietary databases such as: Business Source® Corporate Plus™, Academic Search® R&D, Energy & Power Source™, Sustainability Reference Center™, and Biomedical Reference Collection™, as well as dozens of leading licensed databases. Databases are powered by EBSCOhost®, the most-used for-fee electronic resource in libraries around the world and may be integrated into corporate intranets and applications and used via mobile devices. EBSCO is also the provider of EBSCO Discovery Service™ (EDS), which provides each institution with a fast, single search box for its entire collection, offering deeper indexing and more full-text searching of journals and magazines than any other discovery service and EBSCONET®, EBSCO’s total e-resource management system. For more information, visit the EBSCO website at: www.ebsco.com. EBSCO is a division of EBSCO Industries Inc., one of the largest privately held companies in the United States.
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    For more information, please contact:
    Kathleen McEvoy
    Vice President of Communications
    (800) 653-2726 ext. 2594
    kmcevoy@ebsco.com

  • scissors
    June 6th, 2013LISWire aggregatorLISWire

    An agreement between Mintel and EBSCO will allow the market intelligence reports to be searchable via EBSCO Discovery Service. The Mintel Reports have daily updates on issues affecting key consumer markets and the economy. You can also read the release on the EBSCO website at: http://www.ebscohost.com/newsroom/stories/market-intelligence-reports-fr... or online at: at http://www.prweb.com/releases/Mintel/EDS/prweb10807109.htm.

    Please feel free to contact me with any questions.

    Market Intelligence Reports from Mintel to Be Added to EBSCO Discovery Service™
    ~ Agreement between EBSCO Publishing and Mintel Make Valuable Business and Market Reports Searchable in EBSCO Discovery Service™ ~

    IPSWICH, Mass. — June 6, 2013 — Full-text market intelligence reports from Mintel, the provider of world-leading market intelligence, will be searchable via EBSCO Information Services’s (EBSCO) robust and comprehensive discovery service, EBSCO Discovery Service™ (EDS). The agreement between EBSCO and Mintel will allow metadata for Mintel Reports to be added to EDS.

    This agreement between EBSCO and Mintel enables more than 600 yearly reports covering the US, UK, Europe and International consumer markets to be searchable in EBSCO Discovery Service. The Mintel Reports provide daily updates on the hottest issues affecting key consumer markets and the economy with a focus on consumer packaged goods/fast moving consumer goods, financial services, media, retail, leisure and industrial space.

    Mintel’s daily news articles on corporate, product and advertising activity are written by Mintel experts. Critical analysis and recommendations include coverage in the following areas:

    • Consumer Attitudes to Products and Spending
    • Market Size Research Reports
    • Industry Analysis
    • Market sizes, forecasts and shares
    • Company Profiles
    • Competitive Intelligence
    • Trend Analysis
    • Market Segmentation
    • Daily updated news

    Mintel is part of a growing list of publishers and other content partners that are taking part in EDS to bring more visibility to their content. Partners include the world’s largest scholarly journal & book publishers including Elsevier, Wiley Blackwell, Springer Science & Business Media, Taylor & Francis Informa, Sage Publications, and thousands of others. Partners also include content providers, such as Gale, LexisNexis, Thomson Reuters (Web of Science), JSTOR, ARTstor, Credo Reference, World Book, ABC-CLIO, and many others.

    EBSCO Discovery Service creates a unified, customized index of an institution’s information resources, and an easy, yet powerful means of accessing all of that content from a single search box—searching made even more powerful because of the quality of metadata and depth and breadth of coverage.

    EBSCO Discovery Service is quickly becoming the discovery selection for many libraries (www.ebscohost.com/discovery/eds-news), and an obvious partner for content providers. Because the service builds on the foundation provided by the EBSCOhost® platform, libraries gain a full user experience for discovering their collections/OPAC—which is not typical in the discovery space. Further still, in the many universities and other libraries where EBSCOhost is the most-used platform for premium research, users are not asked to change their pathways or habits for searching. There’s simply more to discover on the familiar EBSCOhost platform, and the same can be said for library administrators who can leverage their previous work with EBSCOadmin™.

    About Mintel
    Mintel is a leading global supplier of consumer, product and media intelligence. For 40 years, Mintel has provided insight into key worldwide trends, offering exclusive data and analysis that directly impacts client success. With offices in London, Chicago, New York, Sao Paulo, Sydney, Shanghai, Tokyo, Mumbai, Kuala Lumpur and Singapore, Mintel has forged a unique reputation as a world-renowned business brand. For more information on Mintel, please visit www.mintel.com

    About EBSCO Information Services
    EBSCO Information Services (EBSCO) is the world’s premier database and e-book aggregator and subscription service provider serving the content needs of academic institutions, corporations, associations and organizations of all types. EBSCO offers a suite of more than 375 full-text and secondary research databases plus more than 380,000 e-books and subscription management services for 355,000 e-journals and e-journal packages providing content from tens of thousands of full-text journals, magazines, books, monographs, reports and various other publication types from renowned publishers. Databases provide information for areas ranging from research & development and corporate learning to departmental and industry-specific topics. EBSCO’s product lines include proprietary databases such as: Business Source® Corporate Plus™, Academic Search® R&D, Energy & Power Source™, Sustainability Reference Center™, and Biomedical Reference Collection™, as well as dozens of leading licensed databases. Databases are powered by EBSCOhost®, the most-used for-fee electronic resource in libraries around the world and may be integrated into corporate intranets and applications and used via mobile devices. EBSCO is also the provider of EBSCO Discovery Service™ (EDS), which provides each institution with a fast, single search box for its entire collection, offering deeper indexing and more full-text searching of journals and magazines than any other discovery service and EBSCONET®, EBSCO’s total e-resource management system. For more information, visit the EBSCO website at: www.ebsco.com. EBSCO is a division of EBSCO Industries Inc., one of the largest privately held companies in the United States.

    ###
    For more information, please contact:
    Kathleen McEvoy
    Vice President of Communications
    (800) 653-2726 ext. 2594
    kmcevoy@ebsco.com